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Investors in People Assessment In The Bag

Blog post by Nikita Briggs, Digital Marketing Apprentice

Duo have successfully passed their Investors in People assessment! Before joining Duo I was unaware of what Investors in People was, but after learning about the principles and seeing how Duo have accomplished this, I now understand value the benefits this accreditation brings to a business and its employees.

I started here at Duo in August 2014. This was a summer placement and I gained work experience in each of the Office Departments. Once my summer placement had ended in September I returned to college. At this point in time I was a little unsure whether I wanted to go to university but knew I wanted to work in marketing. Zoe Brimelow the Brand Director sat with me and discussed the different routes and options I could go down and one was to do a marketing apprenticeship. I loved the idea of this and I was given the fantastic opportunity of being an apprentice here at Duo. Zoe had guided me to the first step of my future which I was very grateful for and I feel my career path is starting to build the way that I need. I have regular training and also attending The Juice Academy where I learn about Social Media and Digital Marketing. Marketing as a whole really interested me and I loved the concept that it is constantly changing.

As an Investor in People Duo has a strong focus on employee training and development. This is a great benefit to my career journey because I have the opportunity to constantly improving my performance and in turn help the business achieve its goals. Earlier this year Duo launched their new Key Performance Indicators and all employees were asked to contribute their ideas about how Duo can achieve the KPI's. I took part and I found this was a great task for me as I had just started in the business and I was learning lots of key things about marketing particularly in Duo. Each department brainstormed what we thought could improve Duo and help achieve the KPI's. Then each department had their own objectives and all of these together created the business plan. This gave me a good understanding of how the business runs as we knew these would help us achieve the ending results. By setting objectives and the four Key Performance Indicators together we will get the results that we need to succeed.

Duo have an employee Performance Development Review System which I feel is a great idea to give the manager and employee to talk and listen to how the employee wanted to develop their skills. The PDS has links to the Key Performance Indicators and also the brand values. All the team had training on how to get the most out of their PDS and how to complete this. This helped me because it made me think about what I wanted to achieve and the skills I wanted to develop in the next 12months.

Working with a company who is an Investor in People is a benefits to you as a customer because it shows they are focussed on future improvements offering you stability and confidence. Duo has many long term customer relationships and always looks for customers' feedback about how we can improve our products and services to add value to their businesses.  

During my time at Duo I have gained a lot of confidence in myself. I've learnt so many things and I am very grateful to all of Duo for the support and efforts so far in my career. If you asked me 2 years ago where would I be? I wouldn't believe or have the confidence to be where I am now. And that's all because of Duo being an Investor in People! They helped me believe in myself.  



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